WHAT IS SROI & WHY

MEASURING IMPACT

Principles, Methodology, Applications

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SROI Online Training

MEASURING SOCIETAL IMPACT & INTRODUCTION TO SROI

Every day our actions and activities create and destroy value; they change the world around us. Although the value we create goes far beyond what can be captured in financial terms, this is, for the most part, the only type of value that is measured and accounted for. As a result, things that can be bought and sold take on a greater significance and many important things get left out. Decisions made like this may not be as good as they could be as they are based on incomplete information about full impacts. Social Return on Investment (SROI) is a framework for measuring and accounting for this much broader concept of value.

SROI is an approach to understanding and managing the impacts of a project, organization or policy.
SROI is a framework to structure thinking and understanding. It’s a story not a number. The story should show how you understand the value created, manage it and can prove it.

SROI seeks to reduce inequality and environmental degradation and improve wellbeing by incorporating societal, environmental and economic costs and benefits.
SROI measures change in ways that are relevant to the people or organizations that experience or contribute to it. It tells the story of how change is being created by measuring societal, environmental and economic outcomes and uses monetary values to represent them.

SROI Training

Please note the following aspects of an SROI analysis

1

Benchmark is not possible: the SROI value obtain is for the specific project one is measuring its value. It cannot be compared with another project as variables are far too diverse. Yet, benchmark is possible year over year for the same project.
2

SROI can be used to measure the societal or environmental impact of a project, a product, a service or a program. Most entities can use SROI: Governments, private sector, NGO/NPO, Social Entrepreneurs, Investors, etc.
3

SROI is not about the money one generate from a project, but solely about the value that is created.
4

SROI is easily implemented and not time consuming, unless the project is a complex one.
5

SROI is the story of the change created within your targeted population. It tells you whether you are in the right direction with the investment made on this specific population. It is an estimate, not a precise number. Financial ROIs are also estimates based on numbers.
6

SROI measurements can be done in-house with the back-office support of Wizeimpact (SROI-as-a-Service monthly option).
SOCIAL RETURN ON INVESTMENT (SROI) TRAINING

Ability to measure project impact while applying a monetized value using SROI

WHO

SHOULD ATTEND

  • Head of Foundation
  • Investor & Impact Investor 
  • Chief Financial Officers
  • Head of Strategy
  • Sustainability Director/Officers
  • Investors’ relations Directors / Officers
  • CSR Manager/Department members
  • Head of Social Impact
  • Project Manager 
  • Corporate Affairs Director 
  • NGO Representatives 
  • Monitoring & Evaluation Expert 
  • Government Officers 
  • Social Entrepreneurs 
  • Development agencies representatives
  • Development officers

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Concept Readiness

Readiness to self-assess projects by managers using the SROI methodology and concept

  • DYI SROI Guide (by The SROI Network)
  • Understand the purpose of SROI and why Public/Private entities should measure Value
  • Apply the 7 Principles and the SROI Methodology
  • Understanding of the Theory of Change
  • Hands-on exercise on an SROI Impact Map
  • Ability to start analysing your projects impact
  • Resources and tools provided to kick-start as impact assessor
  • Report on impact and attract impact-investors & private and public partners

Learning Outcomes

  • Ability to set-up project Key Performance Indicators
  • Tell a better story of your high-potential projects to board of directors, management team or to impact-investors on your ability to generate societal value through Corporate Social Responsibility or core business projects
  • Ways to prove a corporate project creates value beyond original investment
  • Helps your company improves its stakeholder engagement process, theory of change & approaches to monitor, evaluate and monetise projects impact

Deliverables

Made three (3) days training will be providing detailed presentations that shows the following content:

  • SROI definition, what SROI is about, what SROI is not about, dos and don’ts
  • SROI concepts, why it talks to decision-makers, chief financial officers and/or impact investors
  • SROI applications, who can use SROI, the story it explains
  • SROI sensitivity analysis, the way to interpret results, the future redesign of projects
TRAINING STEPS

The training will be provided following a detailed description of the 7 steps methodology as shown here

  • Step 1

    Setting up Boundaries

  • Step 2

    Stakeholder Engagement

  • Step 3

    Evidencing Outcomes

  • Step 4

    Valuation Techniques

  • Step 5

    Understanding Your Impact

  • Step 6

    Projecting into the feature & SROI Results

  • Step 7

    Sensitivity Analysis & Reporting

Each one of these steps will follow the below approach
  • Theoretical Content
  • Questions to be asking yourself at each steps
  • Practical Exercise
  • Links to additional readings

Training Methodology

  • Pre-reading material on the topic to be delivered before training start (5 business days)
  • Two days on line training (the theoretical part)
  • Projects to be assigned to trainees in group format, giving a week to project completion
  • A final third day of the training to discuss the projects to be submitted by trainees
  • Evaluation of the projects to be delivered with a feedback and recommendation on each project.

The training is planned to take place in online platform (Zoom) for a capacity of attendees of 20 trainees whom will be studied as per their positions to facilitate the most efficient language of training to guarantee a successful delivery.

Training Agenda

SROI Online Training & SROI Case Analysis 
  • Format: Online (Zoom)
  • Duration: 3 days
  • One day: minimum 6 hours (can be split in half-days of 3 hours each)
Item
Speaker
Introductions and Icebreaker: Anthesis and Patriot/RCU Teams
All
Introduction: Anthesis Group
Alex Lemille
Goal & measurement issues, uses of SROI & Impact Judgement
Alex Lemille
Scope, Stakeholder identification, Inputs & 7 SROI Principles
Alex Lemille
Exercises about the theoretical part
All
Stakeholder Mapping & Impact Map
Alex Lemille
Theory of Change
Alex Lemille
Item
Speaker
Review of Day 1
All
Data collection & sampling techniques
Alex Lemille
Scope, Stakeholder identification, Inputs & 7 SROI Principles
Alex Lemille
Reasoning behind valuation & financial proxies
Alex Lemille
Evaluating your impact thanks to financial proxies
Alex Lemille
Exercises on financial proxies & ratios
All
Deadweight, attribution & displacement ratios
Alex Lemille
Benefit period, drop-off & final ratio
Alex Lemille
Presentation of the SROI Case to prepare (Homework)
Alex Lemille
Item
Speaker
Review of the SROI Methodology
All
Feedbacks & questions on the SROI Case
All
Group presentation to the class
All
Evaluation of projects and recommendations
Alex Lemille
Conclusion, implementation, objectives, further readings
Alex Lemille

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